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Sydney Olympic Park Launches New Brand Platform

Sydney Olympic Park has launched its new brand platform ‘365 Things to See and Do’, in an effort to highlight the range of activities available in the area.

The campaign is the first work from Bastion Creative since it won the creative account with Sydney Olympic Park in June 2019. 

Brett Morgan Olympic Park senior marketing and communications said: “Sydney Olympic Park rightfully has a reputation as the premier sports and major events precinct in Australia, but what many people don’t realise is there is another side to the place, with vast outdoor spaces, public art, over 50 dining options, playgrounds, wildlife sanctuaries and culturally-significant sites that well and truly pre-date the Olympic Games.”